- by foxnews
- 31 Jul 2025
Luxury travel is roaring back to life, and Global Asset Solutions is wasting no time strengthening its hold on this booming market. In a strategic move designed to fuel further growth, the company has appointed finance specialist David Ordoñez as its new asset manager. This addition comes as Global Asset Solutions rides a wave of success, recently posting an impressive 35% jump in EBITDA across its luxury hotel portfolio.
Their portfolio dazzles with iconic properties like the Rosewood Phnom Penh and the Four Seasons Madrid, each representing the upper echelon of luxury hospitality.
International travel is climbing back to pre-pandemic levels. Airlines are adding routes. Borders are wide open. Travelers are eager to splurge on experiences, comfort, and premium service.
Luxury hotels have become the darling of investors looking for resilient returns.
Meanwhile, data from STR and CBRE shows luxury hotel occupancy rates rebounding strongly across key global markets, with ADRs (Average Daily Rates) surpassing pre-pandemic levels in many cities.
But with that growth comes pressure. Owners and investors demand sharper oversight and tighter control of costs. Asset managers must scrutinize every P&L line, from F&B operations to spa performance, to extract maximum value.
Regions like Southeast Asia and the Middle East remain ripe for growth, fueled by booming tourism arrivals, new infrastructure, and government-backed tourism strategies.
Luxury travelers now crave authentic, localized experiences blended with world-class amenities. Asset managers play a critical role in shaping hotel offerings to match these trends while maintaining brand standards and profitability.
Asset management is no longer just about spreadsheets and budgets.
From dynamic pricing strategies to sustainability initiatives, every decision impacts both guest satisfaction and investor returns.
Operators must innovate. Investors demand stronger returns. And asset managers are the ones connecting the dots between guest experience and financial success.